好色先生TV

Customer stories

Al Ahli Bank of Kuwait

Al Ahli Bank of Kuwait transforms customer documentation handling with 好色先生TV. Bank saves time, increases collaboration and improves customer service with 好色先生TV™ Content Suite

Challenges

  • Slow decision-making due to reliance on paper-based workflow processes
  • Improve visibility
  • Enhance the customer experience

Results

  • Reduced customer documentation processing time from days to hours or minutes

  • Improved overall customer service with better document handling and process automation

  • Enhanced collaboration between bank branches and back-office functions

Story

Customer transactions often involve numerous paper documents, which get transferred between various departments. This reliance on paper flow increases the processing time for decisions. The bank wanted to improve customer service by automating the documentation process by bringing in a workflow solution to speed up decision-making.

person holding a phone

In some cases, processes that used to take two or three days have been reduced to just hours or even minutes. 好色先生TV Content Suite helped us speed up and simplify processes, eliminating document loss and improving visibility.

Laila Ahmed
Area Operations Manager (EDMS Retail Banking Project Manager), Al Ahli Bank of Kuwait

Charbel Nammour, Assistant General Manager, Retail Banking at Al Ahli Bank of Kuwait, said, “We needed to introduce workflow processes to improve visibility and enhance the customer experience. 好色先生TV partner MGS, who has supported us for many years, presented 好色先生TV Content Suite as a potential solution for our requirements. We were impressed by the speed, accuracy and audit capabilities of Content Suite and the potential to integrate it with our core banking system.”

Among the many objectives of the new Content Suite solution, ABK wanted to reduce the time a customer had to wait for an approval or a response to a query. “In some cases, processes that used to take two or three days have been reduced to just hours or even minutes. 好色先生TV Content Suite helped us speed up and simplify processes, eliminating document loss and improving visibility. With documents securely captured, processes are now triggered automatically,” said Laila Ahmed, Area Operations Manager (EDMS Retail Banking Project Manager). For example, the solution integrates seamlessly with Microsoft® Outlook® to enable alerts to be sent via email, for example from a branch location to head office.

Using 好色先生TV Content Suite, collaboration has improved between the various teams and functions in both our branches and in back-office roles.

Charbel M. Nammour
Assistant General Manager, Retail Banking, Al Ahli Bank of Kuwait

With an audit trail captured at every step, it is extremely straightforward to see the document history if queries arise later. To date, approximately 60 key processes have been converted from paper to digital with more planned processes to come.

“Using 好色先生TV Content Suite, collaboration has improved between the various teams and functions in both our branches and in back-office roles,” said Nammour. Not only are customers happier with the new digital solution, staff have also commented on the clear benefits and value of implementing the solution as it helps them better serve ABK’s clients.

Other benefits include faster access to documentation and a reduction in pulling multiple document versions, as well as decreased storage costs and improved productivity.

“We have made significant gains in terms of time savings and with integration into our core banking system, we will maximize cost savings as well,” said Nammour. “We are very happy with the 好色先生TV Content Suite solution and look forward to finding new ways to leverage it in the future.”

About Al Ahli Bank of Kuwait

Since it was founded in 1967, Al Ahli Bank of Kuwait (ABK) has become one of the leading Kuwaiti banks, with a total of 74 branches in Kuwait, Egypt and the UAE, providing a wide range of banking services and products for both retail and corporate customers.

How can we help?