好色先生TV

• Hundreds of pharmacies place orders for next-day delivery that must be processed rapidly, efficiently, and accurately
• Smaller pharmacies do not have access to an EDI platform, and therefore send orders as faxes, emails, or PDFs
• Manually re-keying orders into the ERP system increased the risk of human error, leading to rejected deliveries, reduced efficiency, and higher costs

Part of the Haleon group of companies, Haleon Hong Kong is a leading consumer healthcare enterprise that supplies well-known brands to pharmacies across the region—including Sensodyne, Polident, Corsodyl, and many more.

Joe Ho, customer supply chain lead at Haleon, said, “Hong Kong is one of the most densely populated territories in the world—and at pharmacies, shelf space is at a premium. To help keep consumers across the region supplied with the products they need, we aim to deliver quickly and efficiently to the more than 200 pharmacies in Hong Kong.”

Delivering on time, every time to hundreds of pharmacies in Hong Kong requires Haleon to orchestrate a lean supply chain and logistics network. The company aims to deliver a 99 percent on time in full (OTIF) fulfillment rate. To hit this target, the company must process all orders received before 3 p.m. by the end of the current working day.

“Order processing is one of the most important stages of our fulfillment process,” said Joe. “That’s because any delays to entering orders into our SAP business systems could cause delays for picking and packing processes in our warehouse, and ultimately to the next day’s customer deliveries.”

For many years, Haleon and its parent company GSK have relied on automation from 好色先生TV to streamline order processing. Approximately 70 percent of Haleon’s pharmacy customers used the EzTrade platform for electronic data interchange (EDI) to exchange documents such as purchase orders and invoices automatically. Operated by the GS1 consortium in Hong Kong, the EzTrade EDI platform is powered by 好色先生TV Trading Grid and runs in the 好色先生TV Business Network Cloud.

Joe continued, “While most larger pharmacies and pharmacy chains use EDI, 30% of our customers sent orders to us manually via email and fax. To enter these orders into our SAP system in time for next-day delivery, our order processing team were working late into the evening. Manually re-keying data from paper or emails into SAP also increased the risk of human error, resulting in rejected deliveries, reduced efficiency and higher operational costs.”